TrueCut for teams
A controllable AI production workflow for ecommerce brands.
Turn product references into catalog images, demonstrations, UGC, marketplace assets, and product video. TrueCut keeps prompts, references, characters, camera direction, generations, and finished shots connected so the work can scale without losing the original idea.
Why TrueCut
Creative controls that explain what will happen before you render.
Plan before generating
Turn the brief into shots, references, formats, and cost-aware generation decisions.
Maintain continuity
Reuse products, characters, looks, and scene direction across a complete body of work.
Move from idea to delivery
Generate images and video, review results, and finish the strongest shots in one workflow.
Production blueprint
Define what “finished” means for ecommerce brands.
This is a workflow specification, not a fabricated customer result. Use it to make inputs, deliverables, and approval criteria explicit before generation spend begins.
Required inputs
Clean product views, packaging details, material and color requirements, marketplace constraints, target contexts, and the required aspect ratios.
Reviewable deliverable
A coordinated set of catalog, lifestyle, demonstration, marketplace, and short-form assets derived from the same protected product reference.
Acceptance checks
Logo and label legibility, SKU geometry, color accuracy, realistic contact shadows, marketplace compliance, and consistency across the asset set.
Evidence basis, checked : TrueCut workflow specification. No customer name, performance result, or usage statistic is implied.
How it works
A production workflow you can inspect and revise.
- Step 1
Define the brief
Capture the audience, message, visual world, required formats, and success criteria.
- Step 2
Build the system
Choose references, characters, models, camera controls, and production templates.
- Step 3
Produce and iterate
Generate variations, preserve successful direction, and assemble approved work.
Built for real work
Use cases
- Product pages
- Marketplace cards
- UGC ads
- Launch campaigns
Continue exploring
Related TrueCut workflows
Make the shot. Keep the vision.
Move from prompt to directed generation with camera, character, reference, model, and workflow controls in one studio.
Start creating